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► building web pages
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Building web pages
In order to have a successful web presentation and to bring a relevant traffic with interest in the content it is necessary to define a clear strategy of building web pages from the beginning of the project to its launch.
Strategy of successful web pages
- forming the purpose of web pages and a projection of the business model (e.i. introducing products and e-shop)
- analysis of the market (competition)
- definition of object group which should be addressed by the web pages
- correction of themes with respect to sufficient and performable range
- proposal of the structure of web pages (and possibly the database)
- revision of texts and grounds, definiton and testing of key phrases, creation of content (copywritting)
- design of homepage, subpages and visual objects
- programming the code, layout of the web design and building the database
- testing on a beta-server and tunning of the web pages, corrections
- launch of final website
- indexing into web directories
- continuous monitoring of web pages position in internet search engines (Google, MSN), evaluation of statistics of traffic and possible tunning into optimal shape
At every of the presented stages of building web pages, our client is involved, monitors the progress of work and approves the proposals.
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Ingtours (03/07)
Rebuilding of web pages of a Czech major travel agency.
► Accommodation Czech Republic (08/05)
Launch of a large internet portal presenting web pages with accommodation in the Czech Republic with 10% discount.
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